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Sales Agent

AI lead qualification for
your sales team.

Your Sales Agent answers every inbound sales call, qualifies the lead with the questions that matter, answers product questions and books a demo straight into your team's calendar — so reps spend their time closing warm, qualified opportunities instead of chasing and screening.

Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent — Sales Agent —

Process

How it works.

01

Build the product knowledge base

Upload your product information, pricing and key selling points. The agent knows your offering and can make the case for it convincingly, from your own material rather than generic claims it cannot back up.

02

Define the qualification questions

Budget, timeline, company size, the decision-maker — set exactly what makes a lead worth a rep's time, and the agent gathers it naturally in the conversation instead of pushing the caller through a rigid form.

03

Connect your CRM

HubSpot, Salesforce or Pipedrive — every qualified lead is created automatically with the qualification detail, conversation notes and score, so sales picks up a complete record rather than just a name and a number. Nothing is re-keyed by hand and no lead slips between the call and the pipeline.

04

Link the demo calendar

The agent checks your sales team's availability and books qualified leads straight into the calendar based on fit and score — no email back-and-forth to find a slot while the lead quietly goes cold.

05

Test a sales call and go live

Simulate a prospect call and confirm the qualification, the product answers and the booking all work as expected. Point your sales number at BHOMY and it captures leads from the same day.

Benefits

Everything your team needs.

Instant lead qualification

Every caller is qualified on the spot with the questions you define — budget, need, timeline, authority — so only genuinely warm leads ever reach a rep, and the time-wasters are filtered out without anyone's time spent. A lead that calls at midnight is qualified at midnight, not the next morning.

Automatic lead scoring

The agent scores each lead against your criteria and prioritises the most promising, so your team works the best opportunities first instead of calling down an unsorted list in the order it happened to arrive.

Demos booked on the call

Qualified leads book a demo straight into your team's calendar, synced in real time — there is no email thread to arrange a slot, and the lead is committed while the interest is still hot.

Complete records in your CRM

Every qualified lead is created in your CRM with the qualification answers, conversation notes and score attached, so the rep who follows up already knows the context and picks up exactly where the call left off.

Answered in the caller's own language

International prospects are qualified in their own language and the CRM record is kept in English, so a cross-border lead is captured properly instead of lost to a language gap on first contact.

Consistent sales quality

Every caller gets the same professional, on-message conversation — your best arguments, your tone, your rules — regardless of who would otherwise have picked up or how busy the team happens to be.

Where it plays out day to day

Industries with a strong fit.

AI lead qualification is worth it wherever sales time is too expensive to spend sorting enquiries.

In-depth guide

Guide: B2B cold calling in 2026

Where AI pre-qualifies and where people close — applied to inbound.

TheSalesAgenthaschangedthequalityofourpipelinecompletely.Weusedtoleavemorethanhalfofinboundenquiriestoolongandtheywentcold.Noweveryleadisqualifiedthemomentitcallsandofferedademo,andtheteamonlyeverworkswarm,scoredcontacts.Ourconversionfromenquirytodemoisupsharply.
V

VP Sales (anonymised)

Sales leadership, B2B SaaS company, EU

100%
Inbound leads answered
70%
Leads qualified on the call (pilot)
40%
More demos booked (pilot)
24/7
Availability

Trust

Security without compromise.

EU servers

All sales and lead data is processed and stored exclusively on EU servers.

GDPR compliant

Full GDPR compliance with a signed data processing agreement.

EU AI Act aligned

Transparent AI use in line with the requirements of the EU AI Act.

Integrations

HubSpot
Salesforce
Pipedrive
Google Calendar
Slack
Zapier

FAQ

Frequently Asked Questions.

No lead goes cold.

See how the Sales Agent answers, qualifies and books demos around the clock — so your pipeline fills with warm, scored leads while the team sleeps, in any language a prospect calls in.